Meet the Ducati That Just Broke Every Neck at Sturgis

It's OK to stare

August 18, 2016 9:00 am

In the Dakotas, they have a saying for that moment when one encounters a piece of unique automotive beauty:

“Whoa.”

Suffice to say, when Ducati‘s new XDiavel concept was unveiled earlier this month at the Sturgis Motorcycle Rally, the Black Hills reverberated Whoas like there was a Keanu Reeves lookalike convention in the offing.

A collaboration that was built in Bologna and then taken to task by California bike customizer Roland Sands, the one-off cruiser stays true to the original XDiavel but adds a healthy dose of Americana into the mix.

The bike has an aerodynamic one-piece body melded to a Ducati trellis frame, a bold-looking 19-inch front wheel and a pair of custom pipes as well as a suite of billet aluminum details.

While building the bike, Sands became even more enamored with the Ducati cruiser, so he also designed a line of accessories and components to go with it.

“The XDiavel is a beast. A wolf in wolves’ clothing and a serious piece of speed equipment,” Sands said. “We really wanted to pivot off that amazing technology and not mess it up by tearing it out. Ultimately, we decided to twist the aesthetic while retaining ‘stock’ bike functionality.”

And that, my friends, is how you arrive at Whoa.

The InsideHook Newsletter.

News, advice and insights for the most interesting person in the room.